SmartShelf
SmartShelf

FMCG Operations Platform

000
NZ & AU
FMCG Operations PlatformNZ & AU

Improve Your

GROCERY

Sales Results.

Transform your field operations with smart inventory management, automated sales orders and real-time store analytics — built for grocery suppliers and FMCG brands across New Zealand & Australia.

+30%Sales Uplift
1,240+Active Stores
98.6%Order Accuracy
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Trusted by leading FMCG brands across NZ & AU

Angel Tech
HeartFelt
PureHarvest
Kiwi Fresh
GreenGrocer Co
Pantry Plus
Southern Foods
Alpine Dairy
FreshChoice
Metro Foods
Pacific Goods
OrganicNZ
Angel Tech
HeartFelt
PureHarvest
Kiwi Fresh
GreenGrocer Co
Pantry Plus
Southern Foods
Alpine Dairy
FreshChoice
Metro Foods
Pacific Goods
OrganicNZ
Grocery SalesDistributionStore AuditsAnalyticsPlanogramsProcurementGrocery SalesDistributionStore AuditsAnalyticsPlanogramsProcurement
Core Modules

Everything You Need
In the Field

Four purpose-built modules covering the full grocery sales operation cycle — from product to shelf.

Product Management
01
Product Management

Your Entire Product Library, One Hub

5,000+
SKUs managed

Smart Shelf offers an intuitive product management solution for your fast-moving consumer goods (FMCG), enabling you to:

  • Manage bills of materials (BOM)
  • Track inbound and outbound freight expenses
  • Monitor gross margins
  • Oversee trade spending

This comprehensive tool helps you maintain a clear view of your profitability.

01 / 04
Automated Sales Orders
02
Automated Sales Orders

Zero Manual Entry. Zero Errors.

98.6%
Order accuracy

Say goodbye to manual order management. Our automated solutions work seamlessly across major New Zealand retailers like Woolworths, Foodstuffs (North and South Islands), and independent grocery stores.

Features include:

  • Reduce Manual Entry
  • Eliminate Errors
  • Provide Supplier Access
  • Integrate with 3PL
02 / 04
Distribution & Reporting
03
Distribution & Reporting

Total Visibility Across Every Store

+30%
Sales uplift

Our Sales Reporting Module provides tailored reports that give you an edge in tracking and analyzing your grocery sales & product performance across your entire distribution.

  • Individual Store Reports
  • Grocery Banner Sales Reports
  • Range Distribution Reports
  • Base Product Reports
03 / 04
Store Audits
04
Store Audits

Photo-Verified Shelf Compliance

1,240+
Audits per month

Our customizable software solutions are designed to improve and enhance decision-making for seamless grocery product management. We'll work with you to tailor our tools to meet your unique needs, helping you become more effective at presenting and merchandising your products.

What we offer:

  • A user-friendly, real-time grocery store app designed for your field teams
  • Tools to enhance sales and optimize product distribution.
  • Actionable insights to support sustainable sales growth.
04 / 04
Advanced Modules

More Power on
Every Shelf

Purpose-built modules that turn FMCG complexity into a competitive edge.

05
Featured Module

Manufacturing Purchase Orders

Streamline your inventory with automated purchase orders that remove the hassle of manual processes.

What you gain:

  • Automated Procurement
  • Cost & Waste Reduction
  • Supplier Management
Learn more
06

In-Store Performance Analytics

Our customizable Field App is crafted to enhance decision-making for seamless grocery product placement. We collaborate with you to tailor our tools to your specific needs, improving your effectiveness in product presentation and merchandising.

Features include:

  • Monitor real-time stock levels to promptly identify out-of-stock items and prioritize inventory management efforts.
  • Identify ranging gaps, monitor weekly rates of sale, and ensure store compliance to planograms.
  • Identify hidden opportunities to boost sales and optimize shelf space
Learn more
07

Category Planogram Tools

Optimize your product categories with our advanced planogram management tools. Gain actionable insights to ensure strategic product placement, maximize shelf efficiency, and drive sales growth.

Key Benefits:

  • Comprehensive and results-driven grocery store audit tools
  • Data-backed insights to enhance category performance and boost sales
  • Optimized product placement to improve customer experience and increase profitability
Learn more
08

Supplier Collaboration

Enhance your partnerships with suppliers through our collaborative tools. Streamlined communication and real-time data sharing ensure that everyone in your supply chain is aligned.

Features:

  • Shared dashboards for transparent performance tracking.
  • Seamless data exchange to improve forecasting accuracy.
  • Joint planning tools to align on promotions and inventory levels.
Learn more
09

AI-Powered Chatbot

Our intelligent chatbot leverages AI to deliver fast, actionable insights and simplify your operations

Key Capabilities:

  • Analyzes daily sales & inventory reports for quick, data-driven insights.
  • Forecasts inventory needs to streamline the ordering process.
  • Provides tailored responses based on the complexity of inquiries, offering detailed or concise answers as needed.
Learn more

Ready to see all modules in action?

Book a live demo and we'll walk you through the full platform — tailored to your operation.

Book a Demo
Analytics

Some clients have achieved a 30% increase in sales — simply by knowing where in-field focus pays off.

0%

Average sales increase reported by clients

Reported uplift
0+

Store audits completed every month

Active stores
0%

Order accuracy with automated capture

First-pass rate
0hrs

Saved per rep, per week, on admin

Time saved
Our Clients

Some of the esteemed brands we proudly serve.

Trusted by growing FMCG brands and grocery suppliers across New Zealand & Australia.

Angel Food
NextBite
Nutty Bay
Cool & Fresh
More Dairy Free

ImplementingadvancedITsystemsintheFMCGsectortransformsoperationsbyenhancingefficiency,fosteringinnovation,andmaintainingacompetitiveedge.

FMCG Industry Research
Ready to grow?

Transform YourGrocery ProductsOperations Today

Take your products and brand to a higher level — with cutting-edge grocery store management software that connects field reps, inventory, suppliers and analytics in one place.

+30%

Average sales uplift

1,240+

Active stores

98.6%

Order accuracy

$420

Per month, all-in

Pricing

Two Plans.
Zero Surprises.

No hidden costs. No long-term lock-ins. Cancel anytime.

Standard Plan
$420/ month

Ideal for new businesses or teams with straightforward needs.

Start with Standard

Core features

  • Sales tracking & reporting
  • Basic CRM integration
  • Standard inventory management
  • Limited third-party integrations

Support

Email support and access to our knowledge base.

Pro PlanPopular
$2300/ month

Designed for businesses that need advanced features and enhanced support to drive deeper insights and larger-scale operations.

Start with Pro

Advanced features

  • Advanced sales analytics & trend forecasting
  • Full CRM integration with custom workflows
  • Unlimited third-party integrations
  • Real-time inventory updates
  • Automated purchase order generation

Priority Support

24/7 customer support and a dedicated account manager. Ideal for growing businesses with more complex requirements.

Contact

Don't Hesitate to Contact Us

Whether you're a single-territory supplier or a national FMCG brand, we'd love to show you what SmartShelf can do.

Office

New Zealand & Australia.

Work hours

Mon - Sat (9am - 6pm)

Tell us about your operation

We'll get back to you within one business day.

FAQ

Got Questions?

SmartShelf is an advanced solution designed for manufacturers to optimize sales, customer relationship management (CRM), and inventory operations. It provides real-time insights, automates workflows, and integrates seamlessly with third-party systems, helping you streamline operations and boost efficiency.